Corporate Storytelling Course
Thoughts on effectively beginning a presentation
Developing Key Skills
This Account Management presentation skills course is the perfect remedy for any agency team that is looking to increase its effectiveness. Day one covers the presentation skills that your Account Management team will need to pitch and present with confidence, whilst day two will develop your technical and creative teams on how to communicate technical topics with clarity.
If you fancy a day three, then a final dose of storytelling presentation skills is the perfect way to ensure that your team have all of the account management presentation skills required to inspire and motivate your clients.
What will you learn?
Upon completing this course, attendees will understand and be able to:
Day 1:
- Quickly write and format presentations designed to meet a specific objective - to inform, inspire or persuade
- Deliver presentations confidently, clearly and with purpose
- Produce effective Powerpoint presentation slides
- Develop strategies for managing any nerves that they may encounter when speaking
Day 2:
- Analyse the level of understanding of our audience
- Prescribe what they need to know
- Explain any topic in a visual format that they can understand in just one slide (yes, really!)
- Deliver the explanation in a compelling and relevant way (through language, structure and body)
Day 1 - perfect pitching (for Account Management / client facing teams!)
An engaging presentation or talk can seal the deal on that £100,000+ order, cement a customer relationship for life and bring clarity to client relationships.
This full day session is designed to train Account Managers / client-facing teams to write and deliver presentations that:
- can be written in 20 minutes (we always wants more time in the day!)
- clearly demonstrate the value of your solution to your clients
- creatively engage the audience to get their message across
- are delivered with confidence and conviction every time.
Day 2 - technically speaking (great for digital and creative types!)
Clients can only buy into what they understand. It's much easier to sell ideas when developers and creatives can make complex topics simple. Agencies that can do this have stronger client relationships and an inbox full of invitations to speak at conferences!
Designed to give your digital and creative teams the tools to explain any topic to any audience, they will learn how to:
- analyse the level of understanding of their audience
- prescribe what they need to know
- explain any topic in a visual format that they can understand in just one slide (yes, really!)
- deliver the explanation in a compelling and relevant way.
Discover more about your public speaking trainer
Rich Watts is a public speaking consultant and trainer, a past winner of the UK Business Speaker of the Year, a JCI UK Public Speaking Champion and most importantly, loves helping others to develop into outstanding public speakers.
What else is included within the Account Management Presentation Skills training?
Pre-session research with all participants
Ahead of developing your in-house public speaking training session, together we will complete a full research project to understand the needs, confidence and existing skills of all of your learners. Using online surveys, interviews and more we will get a full picture of the challenge and the goal.
Tailoring all course content to your goals
The research phase informs us about exactly the topics and techniques that our learners require. We then create unique training content and activities to help them develop these skills in the most engaging way. Every session that is developed will be packed full of examples, lessons and activities that are relevant to your sector and business.
Follow-up coaching for everyone
Learners always finish a training sessions engaged and inspired by session, but it’s easy to let new learnings slip once they are back at their desks. With this in mind, every participant is offered a 30 minute one-to-one presentation skills coaching session in the weeks and months that follow the initial training. This follow-up helps everyone to embed their new skills, ask questions and refine their technique after using their new learnings in the ‘real world’.
Video analysis of all participants
Everyone that takes part in a Rich Public Speaking training course is filmed delivering at least one presentation or speech. On the day they will receive feedback from their peers. After the session, they will receive feedback directly from Rich and a copy of their video. This feedback, and viewing themselves speak on camera is the most effective way to develop their presentation skills.
Access to a full library of resources and support
All learners will have access to all of the materials, worksheets and content from our sessions within the Rich Public Speaking online library. On top of this, they will also be able to export and download further infographics, videos and articles on all areas of public speaking everything from Persuasive Presentations to crafting Super Soundbites, and lots in-between!
Monthly learning emails
For those learners that like to read, absorb and consider ideas via their inbox, all participants receive a series of monthly emails after the course. Each email focuses on a. Different technique that we discovered during the initial session. The email provides a timely reminder about the topic, motivation to use it in practice and guidance on how use the technique effectively.
