Winning hearts and minds with a speech
Do you deliver a speech or make a speech?
The quickest and easiest test to find out if you’re on track is to run the ‘core thought check’.
Take the core thought of your speech (the single message, idea or concept you want your audience to remember) and chec k it against what you’ve written, answering these three questions.
Is your core thought in there?
Is it clearly visible (or audible!) for your audience?
Does everything in your speech or presentation add to this message? If it doesn’t cull it!
Sometimes the simplest theories are the best!