In my time working in marketing I actually found that public speaking was one of the most effective tactics for business development.
Speaking and educating others in large groups allows you to position yourself as an expert in your field.
A lot of public speaking is carried out from behind a lectern, or stood behind a desk. More often than not there is some form of furniture between you and the audience.
This is a great comfort for the nervous speaker, but is hiding behind a desk or lectern reducing the impact of your speech or presentation?
This method is great for impromptu speaking where you have been asked a question (usually nothing too serious) and you need to fill-out your answer some what. I’ve found it’s also great for one-to-one conversations, if you find you are the person having to do all of the talking!
David Cameron has been lauded for his ability to win over voters and project a personality through his speaking in a way that Gordon Brown could not. But how was this reflected in his first speech as Prime Minister on the 11th May 2010?
You wouldn’t run a marathon without knowing how far a marathon actually was. How would you know how hard to train, what to expect and how to succeed in running the distance?
Similarly, speaking in public becomes much easier the greater your level of preparation.
So many of us have a fear of impromptu speaking. For example, we fear being asked to stand up and speak in a meeting at work, without warning.
We fear being put on the spot. We fear not having anything to say.